Privacy Policy

Trace, by Atllas. Last updated 12 August 2026.

Trace estimates how much seed oil is in a meal from a photograph. This policy describes exactly what that requires us to collect, and what we do not collect.

What we collect

DataWhyKept
Your Apple account identifier To sign you in. We use Sign in with Apple and never see your password. Until you delete your account
Your name, if Apple provides it To address you in the app. Optional — Apple lets you hide it. Until you delete your account
Meal photographs To estimate seed oil content, and to show you your own history. Until you delete the meal or your account
Meal estimates and the observations behind them Your daily totals, trends and weekly summary. Until you delete the meal or your account
Your onboarding answers and daily target To personalise the goal and the comparisons. Until you delete your account
Your phone number, if you give it Only to text you your plan once. Optional, and never used to sign you in. Until you delete your account
Subscription status To unlock paid features. Written by our payment provider, not by the app. Until you delete your account

What we do not collect

Who else sees your data

Three processors, and no one else. We do not sell your data, we do not share it with advertisers, and we do not use it to build a profile of you for any purpose other than showing you your own results.

How your data is protected

Every row in our database is restricted at the database level to the account that created it, so one account cannot read another's data even if the app is modified. Photographs are stored privately and are only readable through short-lived links issued to you. Traffic is encrypted in transit.

Deleting your account

Settings → Delete account, inside the app. It removes your profile, every meal, every photograph and your account itself, immediately and permanently. There is no waiting period and you do not have to email anyone. If you would prefer we did it for you, write to support@atllas.com.

Children

Trace is not directed at children under 13 and we do not knowingly collect data from them.

Your rights

You can access, correct, export or delete your data. Deletion is built into the app; for anything else, email support@atllas.com and we will respond within 30 days.

A note on what Trace is not

Trace estimates seed oil content from a photograph. Estimates are approximate and are presented as ranges for that reason. No health authority sets a limit on seed oil intake, and some omega-6 fat is essential in the diet. Trace tracks a dietary preference; it is not medical advice and it does not diagnose anything.

Changes

If this policy changes materially we will say so in the app before the change takes effect.